About Us

My Guides brings together a distinctive collaboration of software, museum, marketing, and end-user experiences to bring you a matchless solution to self-guided tours and guides. Each of our members has unique and extensive experience in their field. And, together we form a motivated and innovative team.

My Guides' goal is to provide an unrivaled and memorable experience to self-guided tours. And, to provide outstanding services in helping institutions bring and maintain their own tours / guides to the public, at an affordable price.

Elora Sanchoo


Co-Founder / Marketing Development

Elora has over 10 years of Sales and Market Development experience in a variety of highly-competitive industries. Her “People First” philosophy has proven results in developing business and substantial revenue for companies such as SIL, Cintas, and FedEx. Elora’s passion is to recognize cutting-edge ideas and connect them to companies that want to propel their business to the next level. Elora has obtained a BA in Psychology and minor in Computer Science, from Rutgers University.

Nick Sanchoo

Nick Sanchoo

Co-Founder / Business Development

Nick has 15 years of experience in strategy, finance, and trading technology operations. Prior to My-Guides, Nick worked at Alliance Bernstein in New York and World Fuel Services in Miami where he advised on technology processes for multi-billion dollar transactions within an Enterprise Platform. Nick holds a B.S. degree in Nuclear Engineering, B.A. in Management, with a minor in Economics from Rensselaer Polytechnic Institute (Magna Cum Laude).

Ken Herman

Ken Herman

Co-Founder / Manager, Smart Media

Ken brings 30 years of programming experience to My-Guides. His skills run the spectrum of software development - from robotics to mobile app development and most everything in between. Ken is also proficient in a large number of programming languages and methodologies.

Barkha Herman

Barkha Herman

Co-Founder / Manager, Internet Technologies

Barkha has more than 20 years of industry experience and a history of driving new ideas and technology in organizations she has worked at. Before starting MyGuides Barkha worked for companies such as IBM, Motorola, AutoNation and JM Family enterprises.

Nadhia Sanchoo

Creative Consultant

In 2007, Nadhia received an M.A. in Art History, Connoisseurship and The History of the Art Market from Christies Education in NYC. She has extensive experience in art education, as well as working at Christie’s auction house. Nadhia has also gained substantial experience from art advisories in NYC. Presently, Nadhia is a Art History Professor at Brown Mackie College in Miami, FL.

©2011 My-Guides. All rights reserved. | Privacy Policy